The FREE Resource for Payroll & HR Professionals
The FREE Resource for Payroll & HR Professionals



Showcase Credit Card Logos and Maximize Internet Profits

When you go shopping at a business or store the first thing you usually see when you walk up to the door is the merchant's hours, and a credit card logo, displaying what types of credit cards the merchant will accept. Consumers expect that they will see those things. There will be times when customers will walk away, and the merchant will lose the transaction if they can't see the credit card logos.

The e-commerce world is not any different! It's been shown that one of the very first things that an online customer searches for on your website is a credit card logo image. This logo is very important, in that it informs the customer about a few things. First it informs client that you have an online merchant account, like Authorize.net gateway, and that you accept credit cards. Second, the credit card logo informs the potential consumer explicitly what credit cards are welcomed. Last, but not least, seeing the credit card logo image provides the buyer confidence. The potential customer knows you're "a genuine company" since the credit card logo tells them you've got a merchant account and you will take certain types of credit cards.

To have success online, you need to provide your customers with many different options for payment. At a bare minimum, your retail merchant account must allow you to welcome these main credit card types: Visa, Discover, American Express, and Mastercard. By welcoming these cards, you will be able to compete with other merchants. In the event you don't prominently exhibit the credit card logos on your web page, you can be certain, your potential consumers will continue to look until they arrive at the website of your competitor. If perchance you have existing traffic on your site, displaying a credit card image is sure to increase your online sales.

You'll find many ways to add the credit card logo on your web page. When you signed up for your internet merchant account, you likely received a welcome kit by mail from the processor of your account. This welcoming kit will generally contain copies of the credit card images. In the event you know how to use a scanner, then you can scan the logos, change them to a gif or ipg format, and publish them to your web site. This process is easy, but it's certainly not the easiest method to get the credit card logo on your webpage.

There are multiple web sites on the internet that promote credit card logos. Some online sites charge you for them, others won't charge. Having done research on this issue, something that we noticed is that there are many lower quality credit card images available. If you've got a professional site, and you have got a credit card logo of poor quality on the home page, what impression does that give your clients?

Because we discovered that it was difficult to find a good solution, we elected to create several webpages with the most ideal free credit card logos on the market. We've also included credit card logos in various widths, various sizes, and various heights. We are offering all these logos at absolutely no cost to you. We've made the process easy. Visit www.TakeCardsToday.com, and double click on the "Free Credit Card Logo" link. Over 50 unique credit card images are available to choose from for free. We have also included simple "cut and paste" html coding so that you can simply cut and paste it directly in your html. You will have card logos on your web page in just five minutes (plus you'll boost your sales at the same time). If you don't understand html coding, we will place the credit card logos on your internet site for you (at no charge). Don't waste anymore time, place your free credit card images on your web page right now, and don't let your merchant account expire.

This educational article was authored by Todd Nelson, Marketing Director for Capital Merchant Solutions, Inc. ( www.TakeCardsToday.com ) CMS has been in the retail merchant account business for well over ten years, and offers free logos and free merchant account to online businesses in addition to retail businesses. The article can be republished providing no changes are made, and this last paragraph is included. Copyright 2007- Capital Merchant Solutions,Inc - All rights reserved.


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